{"id":1700,"date":"2020-12-28T11:35:51","date_gmt":"2020-12-28T11:35:51","guid":{"rendered":"https:\/\/landin.ir\/?p=1700"},"modified":"2023-09-11T07:07:05","modified_gmt":"2023-09-11T07:07:05","slug":"%d9%82%db%8c%d9%81-%d8%aa%d8%a8%d9%84%db%8c%d8%ba%d8%a7%d8%aa","status":"publish","type":"post","link":"https:\/\/landin.ir\/labs\/%d9%82%db%8c%d9%81-%d8%aa%d8%a8%d9%84%db%8c%d8%ba%d8%a7%d8%aa\/","title":{"rendered":"\u0628\u0631\u0631\u0633\u06cc \u0627\u0646\u0648\u0627\u0639 \u0645\u062f\u0644\u200c\u0647\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0648 \u0639\u0645\u0644\u06a9\u0631\u062f \u0622\u0646\u0647\u0627"},"content":{"rendered":"<div>\n<h1 class=\"ace-copy-paste-skip-this-tag\">\u0628\u0631\u0631\u0633\u06cc \u0627\u0646\u0648\u0627\u0639 \u0645\u062f\u0644\u200c\u0647\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0648 \u0639\u0645\u0644\u06a9\u0631\u062f \u0622\u0646\u0647\u0627<\/h1>\n<\/div>\n<div><span style=\"font-weight: 400;\">\u0647\u062f\u0641 \u0646\u0647\u0627\u06cc\u06cc \u0647\u0645\u0647\u200c\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0641\u0631\u0648\u0634 \u0627\u0633\u062a\u061b \u0648 \u062a\u0635\u0648\u0631 \u0639\u0645\u0648\u0645 \u0628\u0631 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0627\u06af\u0631 \u0645\u062d\u0635\u0648\u0644 \u0628\u0627 \u06a9\u06cc\u0641\u06cc\u062a \u06cc\u0627 \u062e\u062f\u0645\u0627\u062a \u0645\u0641\u06cc\u062f\u06cc \u0627\u0631\u0627\u0626\u0647 \u06a9\u0646\u06cc\u0645 \u067e\u0633 \u062d\u062a\u0645\u0627\u064b \u0641\u0631\u0648\u0634 \u062e\u0648\u0628\u06cc \u0646\u06cc\u0632 \u062e\u0648\u0627\u0647\u06cc\u0645 \u062f\u0627\u0634\u062a. \u0627\u0645\u0627 \u062d\u0642\u06cc\u0642\u062a\u0627\u064b \u0627\u06cc\u0646\u0637\u0648\u0631 \u0646\u06cc\u0633\u062a. \u062d\u062a\u06cc \u0628\u0627 \u0648\u062c\u0648\u062f \u0627\u0631\u0627\u0626\u0647 \u0628\u0647\u062a\u0631\u06cc\u0646 \u062e\u062f\u0645\u0627\u062a \u0648 \u0628\u0627\u06a9\u06cc\u0641\u06cc\u062a\u200c\u062a\u0631\u06cc\u0646 \u0645\u062d\u0635\u0648\u0644\u0627\u062a\u060c \u0631\u0633\u06cc\u062f\u0646 \u0628\u0647 \u0641\u0631\u0648\u0634 \u062e\u0648\u0628 \u06a9\u0627\u0631\u06cc \u062f\u0634\u0648\u0627\u0631 \u0627\u0633\u062a \u0648 \u0622\u0646 \u0647\u0645 \u06cc\u06a9 \u062f\u0644\u06cc\u0644 \u0628\u0632\u0631\u06af \u062f\u0627\u0631\u062f: <\/span><span style=\"font-weight: 400;\">\u0634\u0645\u0627 \u0647\u06cc\u0686\u0648\u0642\u062a \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u062a\u0646\u0647\u0627 \u0646\u06cc\u0633\u062a\u06cc\u062f \u0648 \u0648\u062c\u0648\u062f \u0631\u0642\u0628\u0627\u06cc \u0645\u062a\u0639\u062f\u062f\u060c \u06af\u0632\u06cc\u0646\u0647\u200c\u0647\u0627 \u0648 \u0631\u0627\u0647 \u062d\u0644\u200c\u0647\u0627\u06cc \u0645\u062a\u0639\u062f\u062f\u06cc \u0631\u0627 \u067e\u06cc\u0634 \u0631\u0648\u06cc \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u0645\u06cc\u200c\u06af\u0630\u0627\u0631\u062f.<\/span><\/div>\n<div><span style=\"font-weight: 400;\">\u0628\u0627 \u0627\u06cc\u0646 \u062d\u0627\u0644\u060c \u0631\u0648\u0634\u200c\u0647\u0627\u06cc\u06cc \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u062d\u062a\u0645\u0627\u0644 \u0627\u06cc\u0646\u06a9\u0647 \u0627\u06cc\u0646 \u0627\u0641\u0631\u0627\u062f \u062a\u0628\u062f\u06cc\u0644 \u0628\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0634\u0645\u0627 \u0634\u0648\u0646\u062f \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f \u06a9\u0647 \u06cc\u06a9\u06cc \u0627\u0632 \u0622\u0646\u0647\u0627 \u0627\u0631\u0627\u0626\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631\u0633\u062a \u062f\u0631 \u0632\u0645\u0627\u0646 \u0648 \u0645\u0631\u062d\u0644\u0647\u200c\u06cc \u062f\u0631\u0633\u062a \u0627\u0632 \u0645\u0633\u06cc\u0631 \u0637\u0648\u0644\u0627\u0646\u06cc \u062e\u0631\u06cc\u062f\u0627\u0631 \u0627\u0633\u062a. \u0628\u0631\u0627\u06cc \u0627\u0646\u062c\u0627\u0645 \u0645\u0648\u0641\u0642\u06cc\u062a\u200c\u0622\u0645\u06cc\u0632 \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u062f\u0634\u0648\u0627\u0631\u060c \u067e\u06cc\u0634 \u0627\u0632 \u0647\u0631 \u0686\u06cc\u0632 \u0628\u0627\u06cc\u062f \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0631\u0627 \u0628\u0634\u0646\u0627\u0633\u06cc\u062f \u0648 \u062f\u0631\u06a9 \u06a9\u0646\u06cc\u062f.\u00a0<\/span><\/div>\n<div><\/div>\n<h2><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u062a\u0639\u0631\u06cc\u0641 \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a<\/b><\/span><\/span><\/h2>\n<div><span style=\"font-weight: 400;\">\u0647\u0646\u06af\u0627\u0645 \u0628\u062d\u062b \u062f\u0631 \u0645\u0648\u0631\u062f \u0645\u0633\u06cc\u0631 \u062e\u0631\u06cc\u062f\u0627\u0631\u060c \u062f\u0627\u0634\u062a\u0646 \u062a\u0635\u0648\u06cc\u0631\u06cc \u0630\u0647\u0646\u06cc \u0627\u0632 \u0627\u06cc\u0646\u06a9\u0647 \u06cc\u06a9 \u0641\u0631\u062f &#8211; \u062f\u0631 \u0648\u0627\u0642\u0639 \u0645\u0634\u062a\u0631\u06cc \u0628\u0627\u0644\u0642\u0648\u0647 &#8211; \u0686\u0647 \u0645\u0633\u06cc\u0631\u06cc \u0631\u0627 \u0637\u06cc \u0645\u06cc\u200c\u06a9\u0646\u062f \u062a\u0627 \u0628\u0647 \u0645\u0631\u062d\u0644\u0647\u200c\u06cc \u0646\u0647\u0627\u06cc\u06cc &#8211; \u062e\u0631\u06cc\u062f \u06a9\u0631\u062f\u0646 &#8211; \u0628\u0631\u0633\u062f. \u0628\u0631\u0627\u06cc \u0628\u06cc\u0634 \u0627\u0632 \u06cc\u06a9 \u0642\u0631\u0646\u060c \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06cc\u0627 \u0642\u06cc\u0641 \u0641\u0631\u0648\u0634 (\u0622\u0646 \u0631\u0627 <\/span><b>\u0642\u06cc\u0641 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/b><span style=\"font-weight: 400;\"> \u06cc\u0627 <\/span><b>Marketing Funnel<\/b><span style=\"font-weight: 400;\"> \u0627\u0634\u062a\u0628\u0627\u0647 \u0646\u06af\u06cc\u0631\u06cc\u062f) \u062a\u0635\u0648\u06cc\u0631 \u0645\u0634\u062e\u0635\u06cc \u0627\u0632 \u0627\u06cc\u0646 \u0645\u0633\u06cc\u0631 \u062f\u0631 \u0627\u062e\u062a\u06cc\u0627\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u0627\u0646 \u06af\u0630\u0627\u0634\u062a\u0647 \u0627\u0633\u062a.<\/span><\/div>\n<div>\n<p><span style=\"font-weight: 400;\">\u0627\u0648\u0644\u06cc\u0646 \u0645\u062f\u0644 \u0627\u0632 \u0627\u06cc\u0646 \u0646\u0648\u0639 \u062f\u0631 \u0633\u0627\u0644 1898 \u062a\u0648\u0633\u0637 \u0645\u062f\u06cc\u0631 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u060c \u0627\u0644\u06cc\u0627\u0633 \u0633\u0646\u062a \u0627\u0644\u0645\u0648 \u0644\u0648\u0626\u06cc\u0633 (Elias St. Elmo Lewis) \u0633\u0627\u062e\u062a\u0647 \u0634\u062f. \u0627\u0648 \u062f\u0631 \u0627\u06cc\u0646 \u0645\u062f\u0644 \u0641\u0642\u0637 \u0628\u0627 \u0637\u0631\u062d \u0686\u0647\u0627\u0631 \u0645\u0631\u062d\u0644\u0647\u060c \u062a\u0644\u0627\u0634 \u06a9\u0631\u062f \u062a\u0627 \u0631\u0627\u0628\u0637\u0647 \u0628\u06cc\u0646 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u0645\u0635\u0631\u0641 \u06a9\u0646\u0646\u062f\u0647 \u0631\u0627 \u062c\u0645\u0639 \u0628\u0646\u062f\u06cc \u06a9\u0646\u062f\u061b \u0627\u06cc\u0646 \u0686\u0647\u0627\u0631 \u0645\u0631\u062d\u0644\u0647 \u06a9\u0647 \u0628\u0647 \u0645\u062f\u0644 <a href=\"https:\/\/en.wikipedia.org\/wiki\/AIDA_(marketing)\" rel=\"nofollow noopener\" target=\"_blank\">AIDA<\/a> \u0646\u06cc\u0632 \u0634\u0646\u0627\u062e\u062a\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f \u0628\u0647 \u0634\u0631\u062d \u0632\u06cc\u0631 \u0627\u0633\u062a:<\/span><\/p>\n<ol>\n<li><strong>\u062a\u0648\u062c\u0647 (Attention<\/strong><span style=\"font-weight: 400;\"><strong>)<\/strong>: \u0645\u0634\u062a\u0631\u06cc \u0628\u0627\u0644\u0642\u0648\u0647 \u0627\u0632 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0648 \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0645\u0634\u06a9\u0644\u06cc \u0631\u0627 \u062d\u0644 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u0622\u06af\u0627\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f.\u00a0<\/span><\/li>\n<li><strong>\u0639\u0644\u0627\u0642\u0647(Interest<\/strong><span style=\"font-weight: 400;\"><strong>)<\/strong>: \u0645\u0634\u062a\u0631\u06cc \u0628\u0627\u0644\u0642\u0648\u0647 \u0628\u0647 \u06cc\u06a9 \u0645\u062d\u0635\u0648\u0644 \u06cc\u0627 \u062e\u062f\u0645\u0627\u062a \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0631\u0627\u0647 \u062d\u0644\u0650 \u0645\u0634\u06a9\u0644\u06cc \u06a9\u0647 \u062f\u0627\u0631\u062f \u0639\u0644\u0627\u0642\u0647\u200c\u0645\u0646\u062f \u0645\u06cc\u200c\u0634\u0648\u062f.\u00a0<\/span><\/li>\n<li><strong>\u062a\u0645\u0627\u06cc\u0644(Desire<\/strong><span style=\"font-weight: 400;\"><strong>)<\/strong>: \u0645\u0634\u062a\u0631\u06cc \u0628\u0627\u0644\u0642\u0648\u0647 \u0628\u0647 \u0627\u0646\u062a\u062e\u0627\u0628 \u0627\u0632 \u0645\u06cc\u0627\u0646 \u0641\u0647\u0631\u0633\u062a \u0645\u062d\u062f\u0648\u062f \u0648 \u0645\u0634\u062e\u0635\u06cc \u0627\u0632 \u0628\u0631\u0646\u062f\u0647\u0627 \u0631\u0627 \u062a\u0645\u0627\u06cc\u0644 \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f.<\/span><\/li>\n<li><strong>\u0627\u0642\u062f\u0627\u0645 (Action<\/strong><span style=\"font-weight: 400;\"><strong>)<\/strong>: \u0645\u0634\u062a\u0631\u06cc \u0628\u0627\u0644\u0642\u0648\u0647 \u0631\u0627\u0647 \u062d\u0644\u06cc \u0631\u0627 \u0627\u0646\u062a\u062e\u0627\u0628 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0648 \u0627\u0642\u062f\u0627\u0645 \u0628\u0647 \u0639\u0645\u0644 \u0645\u06cc\u200c\u06a9\u0646\u062f.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u0627\u06cc\u0646 \u0645\u062f\u0644 \u0628\u0627 \u0634\u06a9\u0644 \u06cc\u06a9 \u0642\u06cc\u0641 &#8211; \u0645\u0627\u0646\u0646\u062f \u062a\u0635\u0648\u06cc\u0631 \u0632\u06cc\u0631 &#8211; \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f \u06a9\u0647 \u0686\u0637\u0648\u0631 \u062a\u0639\u062f\u0627\u062f \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u06cc\u0627 \u0647\u0645\u0627\u0646 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0627\u0644\u0642\u0648\u0647 \u0627\u0632 \u0628\u0627 \u0639\u0628\u0648\u0631 \u0627\u0632 \u0628\u0627\u0644\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0648 \u0631\u0633\u06cc\u062f\u0646 \u0628\u0647 \u0645\u0631\u0627\u062d\u0644 \u067e\u0627\u06cc\u06cc\u0646\u200c\u062a\u0631\u060c \u06a9\u0645 \u0648 \u06a9\u0645\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f \u0648 \u062f\u0631 \u0646\u0647\u0627\u06cc\u062a \u062a\u0639\u062f\u0627\u062f\u06cc \u0645\u0634\u062e\u0635\u06cc \u0627\u0632 \u0627\u0641\u0631\u0627\u062f \u0627\u0642\u062f\u0627\u0645 \u0628\u0647 \u062e\u0631\u06cc\u062f \u0627\u0632 \u0634\u0645\u0627 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f. <\/span><\/p>\n<\/div>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2348 aligncenter  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-1080x596.jpg\" alt=\"\" width=\"629\" height=\"347\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2348 aligncenter\" src=\"https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-1080x596.jpg\" alt=\"\" width=\"629\" height=\"347\" srcset=\"https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-1080x596.jpg 1080w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-768x424.jpg 768w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-725x400.jpg 725w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-477x263.jpg 477w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-633x349.jpg 633w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-411x227.jpg 411w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-283x156.jpg 283w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-417x230.jpg 417w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-877x484.jpg 877w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-761x420.jpg 761w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-495x273.jpg 495w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-341x188.jpg 341w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-272x150.jpg 272w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-874x482.jpg 874w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-758x418.jpg 758w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector-493x272.jpg 493w, https:\/\/landin.ir\/labs\/wp-content\/uploads\/2020\/12\/aida-sales-funnel-diagram-vector.jpg 1307w\" sizes=\"auto, (max-width: 629px) 100vw, 629px\" \/><\/noscript><\/div>\n<div><\/div>\n<div><span style=\"font-weight: 400;\">\u0627\u0645\u0627 \u0645\u062f\u0644 AIDA\u060c \u0627\u0645\u0631\u0648\u0632 \u062f\u0642\u06cc\u0642\u0627\u064b \u0645\u0646\u0639\u06a9\u0633\u200c\u06a9\u0646\u0646\u062f\u0647\u200c\u06cc \u0645\u0633\u06cc\u0631 \u062e\u0631\u06cc\u062f \u06cc\u06a9 \u062e\u0631\u06cc\u062f\u0627\u0631 \u0645\u0639\u0645\u0648\u0644\u06cc \u0646\u06cc\u0633\u062a\u061b \u0637\u06cc \u0633\u0627\u0644\u06cc\u0627\u0646 \u0627\u062e\u06cc\u0631 \u0645\u062f\u0644\u200c\u0647\u0627\u06cc \u062c\u062f\u06cc\u062f \u0637\u0631\u062d \u0634\u062f\u0647\u200c\u0627\u0646\u062f \u06a9\u0647 \u0647\u0645\u06af\u06cc \u0633\u0639\u06cc \u0627\u0631\u0627\u0626\u0647 \u062a\u0635\u0648\u06cc\u0631\u06cc \u0627\u0633\u062a\u0627\u0646\u062f\u0627\u0631\u062f\u062a\u0631 \u0627\u0632 \u0645\u0633\u06cc\u0631 \u0637\u0648\u0644\u0627\u0646\u06cc \u062e\u0631\u06cc\u062f \u062f\u0627\u0634\u062a\u0647\u200c\u0627\u0646\u062f.<\/span><\/div>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u06cc\u06a9\u06cc \u0627\u0632 \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u06a9\u0634\u0641\u06cc\u0627\u062a \u062f\u0631 \u062d\u0648\u0632\u0647\u200c\u06cc \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af <\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u062f\u0631 \u0633\u0627\u0644\u06cc\u0627\u0646 \u0627\u062e\u06cc\u0631 \u0627\u06cc\u0646 \u0628\u0648\u062f \u06a9\u0647 \u0641\u0631\u0648\u0634\u0646\u062f\u06af\u0627\u0646 \u0648 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u0627\u0646 \u062f\u0631\u06cc\u0627\u0641\u062a\u0646\u062f \u0647\u0632\u06cc\u0646\u0647\u200c \u062d\u0641\u0638 \u06cc\u06a9 \u0645\u0634\u062a\u0631\u06cc \u0628\u0633\u06cc\u0627\u0631 \u06a9\u0645\u062a\u0631 \u0627\u0632 \u067e\u06cc\u062f\u0627 \u06a9\u0631\u062f\u0646 \u0645\u0634\u062a\u0631\u06cc \u0648 \u062e\u0631\u06cc\u062f\u0627\u0631 \u062c\u062f\u06cc\u062f \u0627\u0633\u062a \u0648 \u0627\u0632 \u0627\u06cc\u0646 \u0631\u0648 \u0645\u062f\u0644 \u0642\u06cc\u0641 AIDA \u06a9\u0645 \u06a9\u0645 \u062c\u0627\u06cc\u06af\u0627\u0647 \u062e\u0648\u062f \u0631\u0627 \u0627\u0632 \u062f\u0633\u062a \u062f\u0627\u062f\u061b \u06cc\u06a9\u06cc \u0627\u0632 \u0627\u06cc\u0631\u0627\u062f\u0627\u062a \u0645\u062f\u0644 AIDA \u062f\u0631 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0647\u0645\u0647 \u0686\u06cc\u0632 \u062f\u0631 \u0645\u0631\u062d\u0644\u0647\u200c\u06cc &#8220;\u0627\u0642\u062f\u0627\u0645 \u0628\u0647 \u0639\u0645\u0644&#8221; \u0645\u062a\u0648\u0642\u0641 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u062f\u06cc\u06af\u0631 \u0631\u0627\u0628\u0637\u0647\u200c\u06cc \u0628\u06cc\u0646 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u067e\u06cc\u06af\u06cc\u0631\u06cc \u0646\u0645\u06cc\u200c\u06a9\u0646\u062f.\u00a0<\/span><\/div>\n<div><\/div>\n<div style=\"direction: rtl;\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u062f\u0631 \u0648\u0627\u0642\u0639 \u0645\u062f\u0644 AIDA\u00a0 \u0628\u0647 \u0645\u0627 \u0645\u06cc\u200c\u06af\u0648\u06cc\u062f \u067e\u0633 \u0627\u0632 \u0627\u0646\u062c\u0627\u0645 \u0641\u0631\u0648\u0634\u060c \u0645\u0633\u0626\u0648\u0644\u06cc\u062a\u200c\u0647\u0627\u06cc \u0634\u0645\u0627 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0641\u0631\u0648\u0634\u0646\u062f\u0647 \u067e\u0627\u06cc\u0627\u0646 \u06cc\u0627\u0641\u062a\u0647 \u0627\u0633\u062a \u062f\u0631 \u062d\u0627\u0644\u06cc \u06a9\u0647 \u0627\u0645\u0631\u0648\u0632\u0647<\/span><\/div>\n<div style=\"direction: rtl;\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0645\u06cc\u200c\u062f\u0627\u0646\u06cc\u0645 \u062d\u0642\u06cc\u0642\u062a \u0645\u0637\u0644\u0642\u0627\u064b \u0686\u06cc\u0632 \u062f\u06cc\u06af\u0631\u06cc \u0627\u0633\u062a. \u062f\u0631 \u0645\u062f\u0644\u200c\u0647\u0627\u06cc \u0628\u0647 \u0631\u0648\u0632 \u0634\u062f\u0647\u060c \u0641\u0627\u06a9\u062a\u0648\u0631 \u062a\u062c\u0631\u0628\u0647\u200c\u06cc \u062e\u0631\u06cc\u062f \u0648 \u0648\u0641\u0627\u062f\u0627\u0631\u06cc \u0645\u0634\u062a\u0631\u06cc \u0646\u06cc\u0632 \u0644\u062d\u0627\u0638 \u0634\u062f\u0647\u200e\u200c\u0627\u0646\u062f\u061b \u0641\u0627\u06a9\u062a\u0648\u0631\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u06cc\u06a9 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0628\u0627\u06cc\u062f \u062f\u0631 \u0627\u0646\u062a\u0647\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u062e\u0648\u062f \u0622\u0646\u0647\u0627 \u0631\u0627 \u0647\u062f\u0641 \u0642\u0631\u0627\u0631 \u062f\u0647\u062f.\u00a0<\/span><\/div>\n<div style=\"direction: rtl;\"><\/div>\n<div style=\"direction: rtl;\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0686\u0648\u0646 \u0648\u0642\u062a\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648\u0641\u0627\u062f\u0627\u0631 \u0628\u0627\u0634\u0646\u062f\u060c \u062f\u0648\u0628\u0627\u0631\u0647 \u062e\u0631\u06cc\u062f \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u061b \u0648 \u0647\u0646\u06af\u0627\u0645\u06cc \u06a9\u0647 \u0622\u0646\u0647\u0627 \u0627\u0632 \u0631\u0627\u0628\u0637\u0647 \u062e\u0648\u062f \u0628\u0627 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0634\u0645\u0627 \u0628\u0647 \u0627\u0646\u062f\u0627\u0632\u0647 \u06a9\u0627\u0641\u06cc \u0644\u0630\u062a \u0628\u0628\u0631\u0646\u062f\u060c \u062f\u0631 \u0648\u0627\u0642\u0639 \u0628\u0627 \u0645\u0639\u0631\u0641\u06cc \u0634\u0645\u0627 \u0628\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u062f\u06cc\u062f\u060c \u06a9\u0627\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0627 \u0628\u0631\u0627\u06cc \u0634\u0645\u0627 \u0646\u06cc\u0632 \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc\u200c\u062f\u0647\u0646\u062f\u061b \u0627\u0632 \u0622\u0646\u062c\u0627 \u06a9\u0647 \u0645\u0631\u062f\u0645 \u0646\u0638\u0631\u0627\u062a \u062f\u0648\u0633\u062a\u0627\u0646 \u0648 \u0622\u0634\u0646\u0627\u06cc\u0627\u0646 \u062e\u0648\u062f \u0631\u0627 \u0628\u0633\u06cc\u0627\u0631 \u062c\u062f\u06cc \u0645\u06cc\u200c\u06af\u06cc\u0631\u0646\u062f\u060c \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u0650 \u0631\u0627\u0636\u06cc \u0648 \u062e\u0648\u0634\u062d\u0627\u0644\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0627\u0631\u0632\u0634 \u0632\u06cc\u0627\u062f\u06cc \u0628\u0633\u06cc\u0627\u0631 \u0628\u0627\u0644\u0627\u06cc\u06cc \u0628\u0631\u0627\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u0646\u062f.<\/span><\/div>\n<div><\/div>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0645\u062f\u0644 \u0642\u062f\u06cc\u0645\u06cc \u0628\u0647 \u062e\u0648\u0628\u06cc \u0645\u0631\u0627\u062d\u0644 \u0642\u0628\u0644 \u0627\u0632 \u062e\u0631\u06cc\u062f \u0631\u0627 \u062a\u0631\u0633\u06cc\u0645 \u0645\u06cc \u06a9\u0631\u062f\u060c \u0627\u0645\u0627 \u0646\u0633\u062e\u0647\u200c\u0647\u0627\u06cc \u0627\u0645\u0631\u0648\u0632\u06cc \u0639\u0645\u0644\u06a9\u0631\u062f \u0628\u0647\u062a\u0631\u06cc \u062f\u0631 \u067e\u0648\u0634\u0634 \u0631\u0627\u0628\u0637\u0647 \u0628\u0639\u062f \u0627\u0632 \u062e\u0631\u06cc\u062f \u062f\u0627\u0631\u0646\u062f.<\/span><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u0628\u0627\u0644\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0628\u0627\u0644\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062c\u0627\u06cc\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0627\u0644\u0642\u0648\u0647 \u0627\u0632 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0622\u06af\u0627\u0647\u06cc \u0646\u062f\u0627\u0631\u0646\u062f \u0648 \u062d\u062a\u06cc \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u0646\u062f\u0627\u0646\u0646\u062f \u0645\u0634\u06a9\u0644\u06cc \u062f\u0627\u0631\u0646\u062f \u06a9\u0647 \u0634\u0645\u0627 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0622\u0646 \u0631\u0627 \u062d\u0644 \u06a9\u0646\u06cc\u062f. \u00a0\u0627\u06cc\u0646 \u0645\u0631\u062d\u0644\u0647 \u0627\u0632 \u0642\u06cc\u0641 \u062c\u0627\u06cc\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0633\u0639\u06cc \u0645\u06cc \u06a9\u0646\u06cc\u062f \u062f\u0631 \u0645\u0639\u0631\u0636 \u062f\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0627\u062d\u062a\u0645\u0627\u0644\u06cc \u0642\u0631\u0627\u0631 \u0628\u06af\u06cc\u0631\u06cc\u062f. \u0647\u062f\u0641 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0628\u0627 \u0627\u06cc\u062c\u0627\u062f \u06cc\u06a9 \u0634\u0628\u06a9\u0647 \u06af\u0633\u062a\u0631\u062f\u0647 \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u062e\u0648\u062f \u0631\u0627 \u0627\u0641\u0632\u0627\u06cc\u0634 \u062f\u0647\u06cc\u062f.<\/span><\/div>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0628\u0627 \u062f\u0627\u0646\u0633\u062a\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u0627\u06a9\u062b\u0631 \u0627\u0641\u0631\u0627\u062f \u0628\u0639\u062f\u0627\u064b \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0634\u0645\u0627 \u0631\u0627 \u0631\u0647\u0627 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u0645\u06cc \u062e\u0648\u0627\u0647\u06cc\u062f \u062a\u0639\u062f\u0627\u062f \u0627\u0641\u0631\u0627\u062f\u06cc \u0631\u0627 \u06a9\u0647 \u062f\u0631 \u0628\u0627\u0644\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0642\u0631\u0627\u0631 \u062f\u0627\u0631\u0646\u062f \u0628\u0647 \u062d\u062f\u0627\u06a9\u062b\u0631 \u0628\u0631\u0633\u0627\u0646\u06cc\u062f. \u0627\u0644\u0628\u062a\u0647 \u0627\u06cc\u0646 \u0628\u0647 \u0645\u0639\u0646\u0627\u06cc \u0627\u0646\u062a\u0634\u0627\u0631 \u067e\u06cc\u0627\u0645 \u0634\u0645\u0627 \u0628\u0631\u0627\u06cc \u0647\u0631 \u06a9\u0633\u06cc \u06a9\u0647 \u0622\u0646 \u0631\u0627 \u062e\u0648\u0627\u0647\u062f \u0634\u0646\u06cc\u062f \u0646\u06cc\u0633\u062a. \u0627\u06cc\u0646 \u0634\u0627\u0645\u0644 \u062c\u0633\u062a\u062c\u0648 \u062f\u0642\u06cc\u0642 \u062f\u0631 \u0645\u0648\u0631\u062f \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0645\u062e\u0627\u0637\u0628 \u0634\u0645\u0627 \u0632\u0645\u0627\u0646\u0634 \u0631\u0627 \u06a9\u062c\u0627 \u0635\u0631\u0641 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0648 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631 \u0622\u0646 \u0645\u06a9\u0627\u0646\u200c\u0647\u0627 \u0628\u0631\u0627\u06cc \u0628\u0627\u0644\u0627 \u0628\u0631\u062f\u0646 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0627\u0633\u062a. <\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0628\u0631\u0627\u06cc \u0627\u06cc\u0646 \u0645\u0646\u0638\u0648\u0631\u060c \u062a\u0627\u06a9\u062a\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0632\u06cc\u0631 \u0628\u0647 \u062e\u0648\u0628\u06cc \u06a9\u0627\u0631 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/span><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0628\u0648\u0645\u06cc<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0628\u0648\u0645\u06cc\u060c \u0645\u0627\u0646\u0646\u062f \u0641\u06cc\u0644\u0645\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u06cc\u0627 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631 \u0631\u0648\u0631\u0646\u0627\u0645\u0647\u00ad\u200c\u0647\u0627 \u0648 \u0645\u062c\u0644\u0627\u062a \u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0631\u0627\u0647 \u0628\u0633\u06cc\u0627\u0631 \u062e\u0648\u0628\u06cc \u0628\u0631\u0627\u06cc \u0646\u0645\u0627\u06cc\u0634 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0628\u0647 \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u062c\u062f\u06cc\u062f \u0628\u0627\u0634\u062f \u0628\u062f\u0648\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u062e\u06cc\u0644\u06cc \u067e\u0631\u0627\u06a9\u0646\u062f\u0647 \u0628\u0627\u0634\u06cc\u062f. \u0627\u06cc\u0646\u0647\u0627 \u0628\u0647 \u06af\u0648\u0646\u0647 \u0627\u06cc \u062a\u0646\u0638\u06cc\u0645 \u0645\u06cc \u0634\u0648\u0646\u062f \u06a9\u0647 \u0628\u0627 \u0645\u062d\u062a\u0648\u0627\u06cc \u0646\u0632\u062f\u06cc\u06a9 \u0628\u0647 \u067e\u0644\u062a\u0641\u0631\u0645 \u0645\u062e\u0644\u0648\u0637 \u0634\u0648\u0646\u062f\u060c \u0627\u0632 \u0627\u06cc\u0646 \u0631\u0648 \u0646\u0627\u0645 \u0622\u0646<\/span> <span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z h-quot\">&#8220;\u0628\u0648\u0645\u06cc&#8221;<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"> \u0627\u0633\u062a. \u0627\u06cc\u062f\u0647 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0627\u06af\u0631 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0645\u0627\u0646\u0646\u062f \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc \u06a9\u0647 \u0628\u0627\u0632\u062f\u06cc\u062f\u06a9\u0646\u0646\u062f\u06af\u0627\u0646 \u0628\u0631\u0627\u06cc \u0645\u0635\u0631\u0641 \u062f\u0631 \u0622\u0646 \u0637\u0631\u0627\u062d\u06cc \u0634\u062f\u0647 \u0627\u0646\u062f \u0637\u0631\u0627\u062d\u06cc \u0634\u0648 \u060c \u0627\u062d\u062a\u0645\u0627\u0644 \u0628\u06cc\u0634\u062a\u0631\u06cc \u062f\u0627\u0631\u062f \u06a9\u0647 \u0628\u0647 \u0622\u0646 \u067e\u0627\u0633\u062e \u0645\u062b\u0628\u062a \u062f\u0647\u0646\u062f. \u0627\u06cc\u0646 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author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><span class=\"gallery-wrapper\" data-ace-gallery-urls=\"https:\/\/paper-attachments.dropbox.com\/s_26873FBFA1F6FBA0A9B043E427E5C1817CBB48FA330DAB221BDDAF8352A0FBAD_1609146127961_image.png\" data-ace-gallery-clipboard-json=\"{&quot;items&quot;:[{&quot;type&quot;:&quot;image&quot;,&quot;url&quot;:&quot;https:\/\/paper-attachments.dropbox.com\/s_26873FBFA1F6FBA0A9B043E427E5C1817CBB48FA330DAB221BDDAF8352A0FBAD_1609146127961_image.png&quot;,&quot;serializedZonesForClipboard&quot;:{&quot;captionZone&quot;:{&quot;atext&quot;:{&quot;text&quot;:&quot;\\n&quot;,&quot;attribs&quot;:&quot;|1+1&quot;},&quot;pool&quot;:{&quot;numToAttrib&quot;:{},&quot;attribToNum&quot;:{},&quot;nextNum&quot;:0,&quot;dirty&quot;:false,&quot;firstDirtyNum&quot;:null}}}}]}\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/paper-attachments.dropbox.com\/s_26873FBFA1F6FBA0A9B043E427E5C1817CBB48FA330DAB221BDDAF8352A0FBAD_1609146127961_image.png\" width=\"680\" height=\"295\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/paper-attachments.dropbox.com\/s_26873FBFA1F6FBA0A9B043E427E5C1817CBB48FA330DAB221BDDAF8352A0FBAD_1609146127961_image.png\" width=\"680\" height=\"295\" \/><\/noscript><\/span><\/span><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0627\u06cc\u0646\u0641\u0644\u0648\u0626\u0646\u0633\u0631\u06cc<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0628\u0647 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\u0641\u0631\u062f \u0647\u0645 \u0631\u0627\u0633\u062a\u0627 \u0628\u0627\u0634\u062f \u0686\u0647 \u062f\u0631 \u0627\u06cc\u0646\u0633\u062a\u0627\u06af\u0631\u0627\u0645 \u0648 \u0686\u0647 \u062f\u0631 \u0634\u0628\u06a9\u0647\u200c \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u062f\u06cc\u06af\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062a\u0648\u062c\u0647 \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u0628\u06cc\u0634\u062a\u0631\u06cc \u062f\u0631 \u0628\u0627\u0644\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062c\u0644\u0628 \u06a9\u0646\u062f.<\/span><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0646\u0645\u0627\u06cc\u0634 \u062f\u0647\u0646\u062f\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0628\u0627 \u062f\u0633\u062a\u0631\u0633\u06cc \u06af\u0633\u062a\u0631\u062f\u0647 \u0648 \u06af\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0645\u062d\u062f\u0648\u062f \u0647\u062f\u0641 \u06af\u0630\u0627\u0631\u06cc\u060c \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0646\u0645\u0627\u06cc\u0634\u06af\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0631\u0627 \u062f\u0631 \u0645\u0642\u0627\u0628\u0644 \u0627\u06a9\u062b\u0631 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u00a0\u0642\u0631\u0627\u0631 \u062f\u0647\u0646\u062f. \u0627\u06cc\u0646 \u0627\u0645\u0631 \u0628\u0627\u0639\u062b \u0645\u06cc \u0634\u0648\u062f \u062a\u0627 \u0622\u0646\u0647\u0627 \u0628\u062e\u0635\u0648\u0635 \u062f\u0631 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\u0628\u0648\u062f\u0646 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/span><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0627\u0632 \u0628\u06cc\u0646 \u0647\u0645\u0647 \u0641\u0636\u0627\u0647\u0627\u06cc \u0622\u0646\u0644\u0627\u06cc\u0646 \u06a9\u0647 \u0645\u0631\u062f\u0645 \u0648\u0642\u062a \u062e\u0648\u062f \u0631\u0627 \u062f\u0631 \u0622\u0646 \u0645\u06cc\u200c\u06af\u0630\u0631\u0627\u0646\u0646\u062f\u060c \u0628\u06cc\u0634\u062a\u0631 \u0648\u0642\u062a\u00ad\u0634\u0627\u0646 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\u062f\u0627\u0631\u0646\u062f.<\/span><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u0645\u06cc\u0627\u0646\u0647 \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u062f\u0631 \u0645\u06cc\u0627\u0646\u0647 \u0642\u06cc\u0641\u060c \u0645\u0634\u062a\u0631\u06cc\u00ad\u0647\u0627\u06cc \u0628\u0627\u0644\u0642\u0648\u0647 \u0627\u0632 \u0628\u0631\u062e\u06cc \u062c\u0647\u0627\u062a \u0628\u0647 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0639\u0644\u0627\u0642\u0647 \u0646\u0634\u0627\u0646 \u062f\u0627\u062f\u0647\u200c\u0627\u0646\u062f. \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u0632\u06cc\u0627\u062f\u06cc \u0628\u0631\u0627\u06cc \u0627\u0646\u062c\u0627\u0645 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\u0645\u0646\u0627\u0633\u0628 \u0627\u0633\u062a!&#8221; <\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0648\u0642\u062a\u06cc \u0645\u06cc\u200c\u062f\u0627\u0646\u06cc\u062f \u06a9\u0647 \u0641\u0642\u0637 \u0634\u0631\u06a9\u062a\u200c\u0647\u0627 \u062a\u0648\u0627\u0646\u0627\u06cc\u06cc \u062a\u0647\u06cc\u0647 \u0646\u0631\u0645 \u0627\u0641\u0632\u0627\u0631 \u0634\u0645\u0627 \u0631\u0627 \u062f\u0627\u0631\u0646\u062f\u060c \u0634\u0645\u0627 \u062f\u0631 \u0645\u0639\u0631\u0636 \u062e\u0637\u0631 \u062a\u0644\u0641 \u06a9\u0631\u062f\u0646 \u067e\u0648\u0644 \u0628\u0631\u0627\u06cc \u062c\u0630\u0628 \u0644\u06cc\u062f\u06cc \u0647\u0633\u062a\u06cc\u062f \u06a9\u0647 \u062f\u0631 \u0647\u0631 \u0635\u0648\u0631\u062a \u0645\u0634\u062a\u0631\u06cc \u0634\u0645\u0627 \u0646\u0645\u06cc \u0634\u0648\u062f. \u0648 \u062d\u062a\u06cc \u0627\u06af\u0631 \u0645\u0634\u062a\u0631\u06cc \u0647\u0645 \u0634\u062f\u0647 \u0628\u0627\u0634\u0646\u062f\u060c \u0646\u0633\u0628\u062a \u0628\u0647 \u0627\u0641\u0631\u0627\u062f\u06cc \u06a9\u0647 \u0628\u0647 \u0645\u0634\u062e\u0635\u0627\u062a \u0645\u0634\u062a\u0631\u06cc \u0627\u06cc\u062f\u0647 \u0622\u0644 \u0634\u0645\u0627 \u0646\u0632\u062f\u06cc\u06a9 \u0647\u0633\u062a\u0646\u062f \u060c \u0631\u0636\u0627\u06cc\u062a \u0622\u0646\u0647\u0627 \u06a9\u0645\u062a\u0631 \u0627\u0633\u062a.<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0628\u0646\u0627\u0628\u0631\u0627\u06cc\u0646 \u062f\u0631 \u0633\u0631\u0627\u0633\u0631 \u0645\u0631\u0627\u062d\u0644 \u0639\u0644\u0627\u0642\u0647 \u0648 \u062a\u0645\u0627\u06cc\u0644\u060c \u0648\u0638\u06cc\u0641\u0647 \u062a\u0628\u0644\u06cc\u063a \u062f\u0647\u0646\u062f\u0647 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0635\u0627\u062f\u0642\u0627\u0646\u0647 \u062f\u0631 \u0645\u0648\u0631\u062f \u0645\u062d\u0635\u0648\u0644 \u0622\u0645\u0648\u0632\u0634 \u062f\u0647\u062f \u062a\u0627 \u0644\u06cc\u062f\u0647\u0627 \u0628\u062a\u0648\u0627\u0646\u0646\u062f \u0622\u06af\u0627\u0647\u0627\u0646\u0647 \u0628\u0631\u0627\u06cc \u062e\u0631\u06cc\u062f \u062a\u0635\u0645\u06cc\u0645 \u06af\u06cc\u0631\u06cc \u06a9\u0646\u0646\u062f.\u00a0<\/span><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u00a0\u0631\u06cc\u062a\u0627\u0631\u06af\u062a\u06cc\u0646\u06af<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0647\u0631\u0686\u0647 \u0627\u0641\u0631\u0627\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a 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\u0635\u0641\u062d\u0647 \u0645\u062d\u0635\u0648\u0644 \u0648 \u063a\u06cc\u0631\u0647\u060c \u0647\u062f\u0641 \u06af\u0630\u0627\u0631\u06cc \u0645\u062c\u062f\u062f \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u06cc\u06a9 \u062a\u0628\u0644\u06cc\u063a \u0634\u062e\u0635\u06cc \u0633\u0627\u0632\u06cc \u0634\u062f\u0647 \u0628\u0631\u0627\u06cc \u062c\u0644\u0628 \u0622\u0646\u0647\u0627 \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u062f.<\/span><\/div>\n<div><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0628\u0647 \u0627\u0632\u0627\u06cc \u067e\u0631\u062f\u0627\u062e\u062a \u0647\u0632\u06cc\u0646\u0647 \u062f\u0631 \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648<\/b><\/span><b> <\/b><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z h-lparen\"><b>(SEM)<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u06cc\u06a9\u06cc \u0627\u0632 \u0628\u0632\u0631\u06af\u062a\u0631\u06cc\u0646 \u062a\u063a\u06cc\u06cc\u0631\u0627\u062a \u0628\u06cc\u0646 \u062f\u0648\u0631\u0647 \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0642\u062f\u06cc\u0645\u06cc AIDA \u0648 \u0646\u0633\u062e\u0647 \u0647\u0627\u06cc \u0627\u0645\u0631\u0648\u0632\u06cc \u060c \u0642\u062f\u0631\u062a \u0645\u0635\u0631\u0641 \u06a9\u0646\u0646\u062f\u0647 \u0627\u0633\u062a. \u0627\u06a9\u0646\u0648\u0646 \u0628\u06cc\u0634 \u0627\u0632 \u0647\u0631 \u0632\u0645\u0627\u0646 \u062f\u06cc\u06af\u0631 \u060c \u0627\u0641\u0631\u0627\u062f \u0639\u0627\u062f\u06cc \u0645\u06cc \u062a\u0648\u0627\u0646\u0646\u062f \u0647\u0631 \u06a9\u062c\u0627 \u06a9\u0647 \u0628\u062e\u0648\u0627\u0647\u0646\u062f \u062f\u0631\u0648\u0646 \u0642\u06cc\u0641 \u0628\u06cc\u0641\u062a\u0646\u062f. \u0627\u06cc\u0646\u062c\u0627\u0633\u062a \u06a9\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062f\u0631 \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u0648\u0627\u0631\u062f \u0645\u06cc\u200c\u0634\u0648\u0646\u062f.<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0648\u0642\u062a\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0627\u0644\u0642\u0648\u0647 \u0645\u06cc\u200c\u062f\u0627\u0646\u0646\u062f \u0645\u0634\u06a9\u0644\u06cc \u062f\u0627\u0631\u0646\u062f \u06a9\u0647 \u0628\u0647 \u0631\u0627\u0647 \u062d\u0644\u06cc \u0646\u06cc\u0627\u0632 \u062f\u0627\u0631\u062f\u060c \u0628\u0647 \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u0645\u0627\u0646\u0646\u062f \u06af\u0648\u06af\u0644 \u0645\u0631\u0627\u062c\u0639\u0647 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"> \u0627\u06cc\u0646 \u0627\u0641\u0631\u0627\u062f \u0686\u06cc\u0632\u06cc \u0631\u0627 \u06a9\u0647 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646<\/span> <span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z h-quot\">&#8220;\u0647\u062f\u0641&#8221;<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"> \u0634\u0646\u0627\u062e\u062a\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f \u0628\u0627 \u062e\u0648\u062f \u062d\u0645\u0644 \u0645\u06cc\u200c\u06a9\u0646\u062f. \u0622\u0646\u0647\u0627 \u0642\u0635\u062f \u062f\u0627\u0631\u0646\u062f \u0631\u0627\u0647 \u062d\u0644\u06cc \u0628\u0631\u0627\u06cc \u0645\u0634\u06a9\u0644 \u062e\u0648\u062f \u067e\u06cc\u062f\u0627 \u06a9\u0646\u0646\u062f \u062f\u0631 \u062a\u0636\u0627\u062f \u0628\u0627 \u0634\u062e\u0635\u06cc \u06a9\u0647 \u062f\u0631 \u0628\u0627\u0644\u0627\u06cc \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0642\u0631\u0627\u0631 \u062f\u0627\u0631\u062f \u0648 \u0627\u0632 \u0648\u062c\u0648\u062f \u0645\u0634\u06a9\u0644\u06cc \u062f\u0631 \u0627\u06cc\u0646 \u0632\u0645\u06cc\u0646\u0647 \u06cc\u0627 \u0648\u062c\u0648\u062f \u0631\u0627\u0647 \u062d\u0644 \u0628\u06cc \u0627\u0637\u0644\u0627\u0639 \u0627\u0633\u062a. \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062c\u0633\u062a\u062c\u0648\u06cc \u067e\u0648\u0644\u06cc \u0631\u0627\u0647\u06cc \u0639\u0627\u0644\u06cc \u0628\u0631\u0627\u06cc \u0628\u0647\u0631\u0647 \u0645\u0646\u062f\u06cc \u0627\u0632 \u0647\u062f\u0641 \u0628\u0627 \u0627\u0631\u0627\u0626\u0647 \u062c\u0648\u0627\u0628\u06cc \u0627\u0633\u062a \u06a9\u0647 \u062c\u0633\u062a\u062c\u0648\u06af\u0631\u0627\u0646 \u062f\u0631 \u0632\u0645\u0627\u0646 \u062c\u0633\u062a\u062c\u0648 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u0622\u0646 \u0645\u06cc\u200c\u06af\u0631\u062f\u0646\u062f.\u00a0<\/span><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc<\/b><\/span><\/span><\/h3>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u062f\u0631 \u062a\u0645\u0627\u0645 \u0645\u0631\u0627\u062d\u0644 \u0642\u06cc\u0641\u060c \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u0631\u0632\u0634\u0645\u0646\u062f \u0628\u0627\u0634\u062f\u060c \u0627\u0645\u0627 \u0646\u0647 \u0628\u0647 \u0627\u0646\u062f\u0627\u0632\u0647 \u067e\u0627\u06cc\u06cc\u0646 \u0642\u06cc\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc. \u0627\u06cc\u0646\u062c\u0627 \u0634\u0648\u0627\u0647\u062f \u0648\u0627\u0631\u062f \u0639\u0645\u0644 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f.<\/span><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627 \u062b\u0627\u0628\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u06a9\u0647 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u06cc\u06a9 \u0645\u0631\u062c\u0639 \u0645\u0639\u062a\u0628\u0631 \u0627\u0633\u062a\u060c \u06af\u0648\u0627\u0647\u06cc\u0646\u0627\u0645\u0647 \u0647\u0627 \u0631\u0627\u0647 \u062d\u0644 \u0647\u0627\u06cc \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u0646\u062f\u0647\u200c\u0647\u0627 \u0631\u0627 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\u0628\u0648\u062f. \u062e\u0628\u0631\u0646\u0627\u0645\u0647\u200c\u0647\u0627\u06cc \u0627\u06cc\u0645\u06cc\u0644 \u0648 \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u0648\u0644\u06cc\u062f \u0634\u062f\u0647 \u062a\u0648\u0633\u0637 \u06a9\u0627\u0631\u0628\u0631 \u0641\u0642\u0637 \u062f\u0648 \u0646\u0648\u0639 \u0627\u0632 \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc \u0647\u0633\u062a\u0646\u062f \u06a9\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0627\u0632 \u0637\u0631\u06cc\u0642 \u0631\u0633\u0627\u0646\u0647 \u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u060c \u0627\u06cc\u0645\u06cc\u0644 \u0648 \u0645\u0648\u0627\u0631\u062f \u062f\u06cc\u06af\u0631 \u062a\u0628\u0644\u06cc\u063a \u06a9\u0646\u06cc\u062f.<\/span><\/div>\n<div><\/div>\n<h3><span class=\"ace-all-bold-hthree\"><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"><b>\u0686\u0631\u0627 \u0647\u0645\u0647 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h-quot\">&#8220;\u062a\u0628\u0644\u06cc\u063a\u0627\u062a<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"> \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644&#8221; \u0641\u06a9\u0631 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u0628\u06cc\u0634\u062a\u0631 \u0628\u0647 \u0641\u0631\u0645\u062a \u0647\u0627 \u0648 \u0634\u0628\u06a9\u0647 \u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0641\u06a9\u0631 \u0645\u06cc \u06a9\u0646\u0646\u062f. \u062f\u0631 \u062d\u0627\u0644\u06cc \u06a9\u0647 \u0634\u0628\u06a9\u0647 \u0647\u0627 \u0648 \u0641\u0631\u0645\u062a\u200c\u0647\u0627 \u0645\u062d\u0648\u0631 \u0627\u0635\u0644\u06cc <a href=\"https:\/\/landin.ir\/labs\/designing-a-digital-marketing-campaign\/\">\u06a9\u0645\u067e\u06cc\u0646 \u0645\u0648\u0641\u0642\u06cc\u062a<\/a> \u0647\u0633\u062a\u0646\u062f\u060c \u0627\u0645\u0627 \u0645\u0627\u0646\u0646\u062f \u06af\u0630\u0634\u062a\u0647 \u0628\u0631\u0627\u06cc \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u06af\u0630\u0627\u0631\u06cc<\/span> <span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z h-lparen\">(ROI)<\/span><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\"> \u062f\u06cc\u06af\u0631 \u0628\u0647 \u0622\u0646\u0647\u0627 \u0627\u0639\u062a\u0645\u0627\u062f \u0646\u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/div>\n<div><\/div>\n<div><span class=\" author-d-1gg9uz65z1iz85zgdz68zmqkz84zo2qoxwz83zz73zrmrz89z4hz79z4z89zw6z72zjfz68zr8lwy1z86zz84z9nz68zdz84z\">\u0627\u06a9\u0646\u0648\u0646\u060c \u0644\u0646\u062f\u06cc\u0646\u06af \u067e\u06cc\u062c \u067e\u0633 \u0627\u0632 \u06a9\u0644\u06cc\u06a9 \u062c\u0627\u06cc\u06cc \u0627\u0633\u062a \u06a9\u0647 \u062a\u0628\u062f\u06cc\u0644 \u062f\u0631 \u0622\u0646 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\u0631\u0633\u06cc\u062f\u0646&hellip;<\/p>\n","protected":false},"author":2,"featured_media":1701,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"yasr_overall_rating":0,"yasr_post_is_review":"","yasr_auto_insert_disabled":"","yasr_review_type":"","footnotes":""},"categories":[10],"tags":[490],"class_list":{"0":"post-1700","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-10","8":"tag-490"},"yasr_visitor_votes":{"number_of_votes":0,"sum_votes":0,"stars_attributes":{"read_only":false,"span_bottom":false}},"_links":{"self":[{"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/posts\/1700","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/comments?post=1700"}],"version-history":[{"count":15,"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/posts\/1700\/revisions"}],"predecessor-version":[{"id":3060,"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/posts\/1700\/revisions\/3060"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/media\/1701"}],"wp:attachment":[{"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/media?parent=1700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/categories?post=1700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/landin.ir\/labs\/wp-json\/wp\/v2\/tags?post=1700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}